YouTube is decreasing the restrictions in order to give creators access to monetization tools through the YouTube Partner Programme.
The business is extending its shopping affiliate program to YPP creators with more than 20,000 subscribers who are headquartered in the United States.
The Google-owned firm announced that the following new requirements must be met in order to qualify for the partner programme: 500 subscribers; three public uploads made in the previous 90 days; and either 3,000 watch hours made in the previous year or 3 million views of Shorts made in the previous 90 days.
At least 1,000 members and either 4,000 watch hours in the previous year or 10 million views of Shorts in the previous 90 days were the prerequisites in the past.
In order to use tools for tipping like Super Thanks, Super Chat, and Super Stickers, subscription mechanisms like channel subscriptions, and the opportunity to market their own merchandise with YouTube Shopping, artists must hit the new level. If they do, they can apply to join YPP.
This new qualifying standard is being used by YouTube in the United States, the United Kingdom, Canada, Taiwan, and South Korea. Later, it will expand to additional nations where YPP is offered.
YouTube had to modify its policies prohibiting the use of expletives at the beginning of videos in March.
Even if the video was an old post, the firm instituted a policy in November to exclude any video that uses profanity in the first 15 seconds. Under the new guideline, the corporation reduced the duration limit to seven seconds and permitted profanity in music.